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Helpful Ways To Spread Cheer This Holiday
  • 08 December 2019
  • Jelani Markus

Helpful Ways To Spread Cheer This Holiday

The holiday season is here. And with it comes additional foot traffic (and online traffic) to your small business, with many expecting a more festive shopping experience. A giant bow on a floor display and “The Little Drummer Boy” playing on repeat may not be enough. If you are looking for more, continue reading for some helpful ideas to spread holiday cheer to customers and employees alike.

Why We Celebrate Halloween
  • 27 October 2019
  • Leo Covey

Why We Celebrate Halloween

Happy Halloween, everyone! For those who think October 31st is only about hordes of tiny trick-or-treaters: Think again. So put on your favorite costume, and put out a tray of candied apples.

What Does Your Business’s Instagram Say About Your Company?
  • 30 September 2019
  • Leo Covey

What Does Your Business’s Instagram Say About Your Company?

With the right strategies in mind, you can unlock the full potential of this powerful platform. Before you “do it for the ’gram,” get in touch with these best practices.

CUSTOMER REVIEWS: Why they’re important and how to leverage them
  • 09 September 2019
  • Alex Penfield

CUSTOMER REVIEWS: Why they’re important and how to leverage them

According to Forbes, 90% of customers decide what to buy based on online reviews, and 94% will use a business with at least four stars. This major reliance on digitally sourced reviews means small businesses must win online—from building a strong collection of praise to handling less glowing recommendations. Below are a few tips for leveraging positive reviews, as well as managing negative comments.

How To Market Your Summer Side Hustle
  • 15 July 2019
  • Alex Penfield

How To Market Your Summer Side Hustle

Whether you’re listing your space for vacation renters or mowing lawns, you’ll need extra support and resources to juggle both businesses simultaneously. For those bold enough to take the dive into business for a second time, here are a few tips to make your summer side hustle more impactful.